Have you ever been flipping through the channels, only to find yourself glued to the couch in an HGTV binge session? We’ve all been there, watching entire seasons of “Love it or List it,” “Million Dollar Listing,” “House Hunters,” “Property Brothers,” and so many more all in one sitting.
When you’re in the middle of your real estate themed show marathon, you might start to think that everything you see on TV must be how it works in real life, but you may need a reality check.
Reality TV Show Myths vs. Real Life:
Myth #1: Buyers look at 3 homes and decide to purchase one of them.
Truth: There may be buyers who fall in love and buy the first home they see, but according to the National Association of Realtors the average homebuyer tours 10 homes as a part of their search.
Myth #2: The houses the buyers are touring are still for sale.
Truth: Everything is staged for TV. Many of the homes being shown are already sold and are off the market.
Myth #3: The buyers haven’t made a purchase decision yet.
Truth: Since there is no way to show the entire buying process in a 30-minute show, TV producers often choose buyers who are further along in the process and have already chosen a home to buy.
Myth #4: If you list your home for sale, it will ALWAYS sell at the open house.
Truth: Of course, this would be great! Open houses are important to guarantee the most exposure to buyers in your area but are only a PIECE of the overall marketing of your home. Keep in mind that many homes are sold during regular listing appointments as well.
Myth #5: Homeowners decide to sell their homes after a 5-minute conversation.
Truth: Similar to the buyers portrayed on the shows, many of the sellers have already spent hours deliberating the decision to list their homes and move on with their lives/goals.
Buyers Are Regaining Some of Their Negotiation Power in Today’s Housing Market
Buyers Are Regaining Some of Their Negotiation Power in Today’s Housing Market If you're thinking about buying a home today, there's welcome news. Even though it’s still a sellers’ market, it’s a more moderate sellers’ market than last year. And the days of feeling...
Your Guides to Buying or Selling a Home This Fall
Buy or Sell with Marty Gale "Its The Experience" Principal Broker and Owner of Utah Realty™ Licensed Since 1986 General Contractor 2000 (in-active) e-pro (advanced digital marketing) 2001 Certified Residential Specialist 2009 Certified Negotiation Expert 2014 Master...
Expert Forecasts on Mortgage Rates
Expert Forecasts on Mortgage Rates If you’ve been thinking of buying a home, you may have been watching what’s happened with mortgage rates over the past year. It’s true they’ve risen dramatically, but where will they go from here, especially as the market continues...
How Owning a Home Builds Your Net Worth
How Owning a Home Builds Your Net Worth Owning a home is a major financial milestone and an achievement to take pride in. One major reason: the equity you build as a homeowner gives your net worth a big boost. And with high inflation right now, the link between owning...
Should I wait to buy a home?
Part 4 Should I wait to buy a home? This is probably one of the biggest questions you’re getting asked right now, and it’s never been more important to have a good answer for it. Even though purchasing a home today may not be as easy as it was a couple of years ago,...
What will happen the second half of this year?
Part 3 What will happen the second half of this year? Yes, we are seeing a slowdown. However, we are really just heading back toward the market pace we saw pre-pandemic, and those were still great years for real estate. Focus on the big picture, and that’s this: the...
Expert Housing Market Forecasts for the Second Half of the Year
Expert Housing Market Forecasts for the Second Half of the Year The housing market is at a turning point, and if you’re thinking of buying or selling a home, that may leave you wondering: is it still a good time to buy a home? Should I make a move this year? To help...
If the economy slows further, what does that mean for real estate?
IN TIMES OF UNCERTAINTY, PEOPLE FOLLOW THE CERTAIN Part 3 If the economy slows further, what does that mean for real estate? Post-2009, nothing will strike fear into the hearts of buyers and sellers like the word “recession.” But as the economy slows down, history...
What’s happening with mortgage rates, now and in the future? Part 2
What’s happening with mortgage rates, now and in the future? Rising mortgage rates are no doubt one of the biggest factors impacting the housing market right now. But it’s important to remind your clients that the low rates of the last few years were an anomaly. As...
The market has shifted, and that’s a good thing.
IN TIMES OF UNCERTAINTY, PEOPLE FOLLOW THE CERTAIN – top five housing market questions Over the next 5 days we will post the top 5 questions everyone is asking. Question one: Is the housing market going to crash? Answer: Headlines right now scare consumers that the...
